by piecenter | Sep 11, 2023
Vitamin A deficiency (VAD) is a major issue in developing countries and affects approximately 250 million children, and blinding 500,000 a year. A proposed intervention to VAD is Golden Rice, a rice that has been genetically modified (GM) to contain beta-carotene, the...
by piecenter | Sep 11, 2023
Usability tests can be used to enhance the communication strategies of agricultural organizations as they identify the use and value of a communications tool from a target audience’s perspective. Further, online survey methodology has provided a place where...
by piecenter | Sep 11, 2023
This study identified differences in characteristics of High Water Users (HWUs) based on their perceived importance of plentiful water and their engagement in water conservation behaviors. Differences in the characteristics of high water users based on the level of...
by piecenter | Sep 11, 2023
As the agriculture industry strives to communicate with the public about its role in protecting natural resources such as water, it struggles to provide messages from sources the public trusts. The purpose of this quasi-experimental study explored public perception of...
by piecenter | Sep 11, 2023
In the information rich society of the 21st century consumers have had access to many different communication channels where they can find information about agricultural topics. Individuals seek information that fulfills their needs and opinion leaders have been...
