The average American is now at least three generations removed from production agriculture. This leads to the disconnection between how the public views agriculture and how scientists and producers view it, resulting in consumer distrust of science and commercial food production. It is this lack of trust which leads to consumer confusion and the urge to grasp at multiple solutions. However a growing number of consumers in developed countries are aspiring to “know where their food comes from”. Animal agriculture needs to explain the technology which will be used to sustainably feed 9 billion people by 2050.
Presentation by Chad Carr, associate professor and state meat extension specialist.
Can I get more information on this webinar?
Our session speaker is Chad Carr, University of Florida associate professor and extension meat specialist. The session will be on July 16th, 2-3 pm. Chad will discuss communicating to the public about the animal industry.