by piecenter | Dec 2, 2012 | Easy as PIE, Recorded
December 2012 Ruth Borger, assistant vice president for communications at UF/IFAS, outlined a ten-step process to strategic communications planning, including successful strategies to impact change and focus efforts to generate results. She discussed her office’s...
by piecenter | Oct 22, 2012 | Crisis communication, Introduction
Watch news footage of an unfolding crisis and explore potential risk and crisis situations that could occur in an agricultural or natural resources setting. Learn why agencies and organizations need to have a crisis communications plan in place before a crisis...
by piecenter | Oct 22, 2012 | Crisis communication, Introduction
Learn general guidelines to help your agency or organization communicate about risks. This video shares insights from industry leaders and uses news clips to illustrate the general guidelines.
by piecenter | Oct 22, 2012 | Crisis communication, Introduction
Explore the differences between risk and crisis communication and practice identifying which might be the most relevant in two agricultural and natural resources examples.
by piecenter | Oct 22, 2012 | Checklist, Crisis communication
Learn the common characteristics that all crises share. Next, you will be introduced to the Crisis Communication Plan Checklist. This checklist has three main parts, each accompanied by industry leader advice. The checklist can help your agency or organization...
