Watch news footage of an unfolding crisis and explore potential risk and crisis situations that could occur in an agricultural or natural resources setting. Learn why agencies and organizations need to have a crisis communications plan in place before a crisis...
Learn general guidelines to help your agency or organization communicate about risks. This video shares insights from industry leaders and uses news clips to illustrate the general guidelines.
Explore the differences between risk and crisis communication and practice identifying which might be the most relevant in two agricultural and natural resources examples.
Learn the common characteristics that all crises share. Next, you will be introduced to the Crisis Communication Plan Checklist. This checklist has three main parts, each accompanied by industry leader advice. The checklist can help your agency or organization...
The second part of the Crisis Communication Checklist contains 14 steps to take during the crisis as it is unfolding. Use this to insure that your agency or organization effectively communicates information about the crisis.
The third part of the Crisis Communication Checklist contains three steps to take after the crisis has ended. Review and evaluate how the crisis was handled and communicated.
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